Koeeru's Customer Experience Platforms
To Achieve Cost-Effective CX Measures, Start with the Survey
Koeeru’s CX platforms rethink existing customer satisfaction processes to improve the user's experience—from collection to analysis to end use—achieving cost-effective results for your entire organization
Bringing Feedback from Paper to Digital
Too Much a Hassle? Is It a Waste of Time? Overcoming the CX Negativity Problem
Let's be honest. Customer Experience has a negativity problem. Whether its because they are viewed as a hassle or a waste of time, or because the data isn't shared efficiently, many just don't see the point. How will Koeeru's CX platform help?
The reason why so many have a negative impression of CX is that there are many inefficient processes involved—from collection and analysis, to data utilization and sharing it with the entire organization. Koeeru's platform is designed to not only digitalize the collection, but the entire process, helping all members of the organization understand the data's importance.
How does Koeeru Transform the Survey Experience?
To begin, it is important to recognize that users are not only those within your organization, but also those customers who are answering the survey. They too have needs and motivations, and any survey system that doesn't consider both those inside and outside the organization is bound to fail.
Just Using an Online Survey System Does NOT Promote Digital Transformations
There are many, many survey systems out there. Likewise, there are plenty of CX platforms. None of them are effective though if users don't fully subscribe to the need for collecting CX data. Using design thinking, Koeeru has conducted hundreds of interviews with users what blockages they may have when it comes to collection, analysis, and use of CX data, and we are confident that our system has created a flow to empower users to in their efforts.
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Making the Survey Fit the Customer Journey
In order to fully understand the customer journey, it is important to gather information at each touchpoint rather than through a single questionnaire. For example, in the case of tourism CX, it is useful to gather information from the tourists from multiple touchpoints, before, during, and after their trip.
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An Interactive Design
Good survey design considers the needs of those who answer the questions. Rather than a one-way system focused on the needs of the questioner, Koeeru's system promotes a two-way exchange between the person conducting the survey and the person answering it.
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Rewards that Motivate and Matter
Companies have a wide range of ways to motivate their customers to provide information about themselves. To optimize the cost-effectiveness and response rate of surveys, we offer a variety of motivation mechanisms.
How does Koeeru turn collected customer data into action?
How is Koeeru's Customer Experience Platform different from a survey system? Or a BI Tool? Or a CRM system?
How can the collected data be converted into cost-effective action?
"We have collected the data, but don't really use it."
"Only the CX department has access to that kind of data."
"We don't really do this at a company-wide level."
Do you find yourself in situations like this? Koeeru's CX platform works backwards from action, making sure that before we collect the data, there is a workflow in place for its proper use.
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Link-Up with Social Networks
There's more to customer experience than just surveys. Koeeru's platform automatically links with social networking sites, review sites, as well as your own internal data for a much rounder picture.
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Enough Data for Deep Analysis
By connecting CX survey data with other kinds of data, a deeper, more comprehensive analysis can be conducted, including an N1 analysis of the customer journey.
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Visualize, Share, and Communicate Results
To make the best, most cost-effective use of the data collected, it is important to share it widely. Koeeru's platform allows for the efficient sharing of data both internally and externally.
Minimize costs and build a sustainable platform through co-creation
In addition to our platform, Koeeru offers a variety of services to help manage CX monitoring in-house. Our design-thinking, agile solutions keep costs down and let you build a flow to fit your needs.
Platform+α solutions to actually realize your digital transformation
While there are many survey systems, CRMs, and BI tools out there to streamline the collection, analysis, and use of CX data, they won't be used if not fully adopted by the entire company. Koeeru walks hand-in-hand with clients to co-create the platform, ensuring that it "makes sense" to all in the organization, including those without a technical background.
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An Experienced CS Team
Koeeru's experienced CS team will accompany and support your CX journey, from helping with the questionnaire design and connecting outside data, to analysis and use, all depending on your needs.
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CX Consultants for Design and Analysis
If you need specialized services such as designing questionnaire flows or analytical reports, our CX consultants can assist you. We provide not only expertise in data analysis, but also in developing action plans based on the data, competitor analyses using market research data, and workshops.
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Platform+α Solutions for Action
CX data can be used for more than just CX improvement. For example, it can be used in marketing initiatives, within product development, or as seed data for advertising models. Using CX data throughout the entire organization is key to promoting digital transformations.
Want to learn more? Download our company introduction materials.
Want to see how Koeeru can benefit your organization? Please contact us to learn more.
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